Telemarketing: dead or GDPR revival?

Posted in News on November 8th, 2017

Telemarketing is like Marmite: you either love it or hate it.  Sales people and lead generators are either confident telemarketers, or avoid the phones whenever possible. This is nothing new. Telemarketing has had a lot of bad press and it’s no wonder why. Telemarketing is traditionally done on a generic basis – the numbers game -, at the most […]

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GDPR data: how clean is your CRM/database? Can you afford NOT to read this?

Posted in News on October 21st, 2017

Do you really know how clean your CRM/database is? How do you know? Apart from having accurate data, do you have a recent consent for contact? If so, what type of contact consent have you been given? If you currently do not have the answer to these questions or cannot easily look up this information, your firm is […]

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How can you get leads and be GDPR compliant?

Posted in News on September 26th, 2017

The answer is: by being completely honest. Genuinely finding the right people to prospect to ask for their interest and offer something that can make their work lives easier, stop them from losing out or give them a competitive advantage. Protecting individuals against spamming or harassing and unwanted solicitations. That is essentially at the core […]

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Integrated Services will generate leads

Posted in News on August 4th, 2017

Summer is a great time for review, optimisation of new business development campaigns and the final push to drive new leads and close vital sales in the last quarter of the year.  Essentially getting that valuable ROI out of agreed sales/marketing campaigns and seeing the actionable operations meeting planned goals. Integrated services are the key […]

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GDPR: What is it? Why is it important? What are the key regulations?

Posted in News on July 4th, 2017

The GDPR; the EU’s General Data Protection Regulations. Love it, hate it, everyone needs to get ready for the impending deadline next year or they will face very heavy fines.  Ironically this was approved by the EU almost a year ago, so now it seems the mad rush to get everything in place is happening.  […]

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Sunny weather and the workplace

Posted in News on June 21st, 2017

It’s hot out there! Some of us love the sun & the heat, others do not. One thing we all have in common is that we have to adjust in the workplace. I am not only talking about modifications to dress codes to permit shorts and sandals, I am talking about the way in which we conduct our […]

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