News

Lead tracking should be your priority

Posted in News on October 7th, 2019

in other words: Business benefits to getting lead tracking right What is your businesses’ life cycle of a prospect? what steps are involved in transitioning a lead to a customer? How can you – the salesperson – influence the prospect and turn that caterpillar into a butterfly? And crucially just how can you monitor that transition? […]

(Read More...)

The Summer dilemma

Posted in News, Telemarketing on August 5th, 2019

Businesses must continue to grow.  Simple.  If your business is seasonal and summer is your main month of activity excellent! If not, what do you do?  Do you continue your growth targets, do you slow them down, do you go on holiday, do you plan for the final growth push in Q4 or do you […]

(Read More...)

Lead Generation trends 2019 survey results

Posted in News, Telemarketing on July 27th, 2019

Letter first then call or vice versa? What is happening in the world of lead generation today? With all the complexities such as GDPR just how do salespeople in today’s world navigate through the tricky task of finding new prospects, understanding their requirements, make initial contact and building relationships to make that all-important sale. We know […]

(Read More...)

How can I grow my business in 2019?

Posted in News on June 4th, 2019

Everywhere I turn, I keep hearing this question.    So much so, that I would like to share with you some good practices that work for us and our clients.  Why am I sharing this and not saying call us to do this for you? Well simple.  At the end you just might do that anyway, […]

(Read More...)

All this noise!

Posted in News on May 20th, 2019

“There is only one thing in the world worse than being talked about, and that is not being talked about.” … Oscar Wilde It seems that every B2B external communications team (or person) has managed to ensure their business and it’s product or service is being talked about.  So much so, that it is impossible […]

(Read More...)

Lead Generation 2019 best practices

Posted in News on April 13th, 2019

Finding new leads and – more importantly – approaching prospects with all the existing challenges in 2019, such as Brexit and GDPR can turn this essential sales and marketing task into quite a complex one.  However, with careful planning, truly understanding outreach goals, targets and performance tracking it doesn’t have to be complicated. There are […]

(Read More...)