Lead Generation 2019 best practices

Posted in News on April 13th, 2019

Finding new leads and – more importantly – approaching prospects with all the existing challenges in 2019, such as Brexit and GDPR can turn this essential sales and marketing task into quite a complex one.  However, with careful planning, truly understanding outreach goals, targets and performance tracking it doesn’t have to be complicated. There are […]

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Business as usual?

Posted in News on January 14th, 2019

Only a few months to go and we can all get back to business, hopefully.  No doubt you, like many, have been cautious in business progression this last year.  I’ve read many reports all discussing the slow growth in 2018 which has put a pinch on most SMEs in the country. Looking at growth trend […]

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Marketing agencies have a double whammy

Posted in News on November 12th, 2018

Marketing involves not just broadcasting what a business has to offer, it also involves lead generation and nurturing to obtain vital prospect engagement. Sales can then start to build relationships off the back of this engagement, to close the deals and create long term loyal customers. Agencies must ensure they grow their business by obtaining […]

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7 top tips for selling commercial health insurance

Posted in News on October 4th, 2018

Even though commercial health insurance is something every business requires, it is often pushed down the list of requirements when it comes to running businesses.  Let’s face it insurance is not the most exciting thing in the world and often a topic people tend to avoid as it provides protection against the unexpected turn of […]

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Sales: mid-year review. Grow your pipeline

Posted in News on July 17th, 2018

We are all inundated with offers today, to the extent that most messages are simply deleted.  Coupled with the new data protection legalities when prospecting, it’s no wonder pipelines may be looking a little dire, at this point in time. Now is the ideal moment to review what went well, what did not and what […]

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Breaking into South Africa

Posted in News on May 10th, 2018

So you want to grow your business in an emerging market.  With only a 1-hour time difference and English being a common business language, South Africa seems a logical option.  So how do you go about it? Last month I discussed the key tips to consider for breaking into an emerging market; breaking into an […]

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