International IT Services Company
Our client is an international IT services company specialising in software solutions for the insurance sector. With only a small footprint in the UK they wanted a cost-effective way of promoting their services that would reach the right decision makers.
We advised that a telemarketing campaign to identified contacts would be the best policy due to its combination of low cost and targeted marketing to specified individuals.
Through early successes at generating qualified appointments we are now retained on an ongoing basis, conducting several days telemarketing per month with a combination of fresh prospecting and relationship building with existing contacts
We also support the client with creating market awareness through event and conference telemarketing support.